Alpha Media, Topeka Joins with Wendy’s to “Give Back” for the Holidays

TOPEKA, KS, January 5, 2017 – Alpha Media, Topeka joined Wendy’s Giving Back campaign and raised $6,000 for SLI, formerly known as Sheltered Living, Inc. SLI currently supports nearly 260 people in the Topeka community.

2016 marked the 9th year of the “Giving Back” campaign. Donations come from food sales made over the first two weeks of December and are given each year to a different non-profit selected by Legacy. Alpha Media, Topeka stations (KTPK-FM, WIBW-AM, and WIBW-FM) promoted the campaign on-air, online, and on-site as the primary media sponsors.

SLI Vice President of Development, Joanne Long commented on the announcement, “The money couldn’t have come at a better time. We’ve had some cuts this year so every dollar makes a difference. It’s going to help our clients with the programs and services our community need.”

“We’ve tried to highlight a deserving non-profit each year. There are many of those and it’s always a touch choice. All of these are groups that struggle for funding, but also help our community,” remarked Kirk Williams, Franchisee of Wendy’s of Topeka.

SLI has been fighting to maintain the level of support they provide to clients as of late due to a lack of state funding for their Targeted Case Management program. Outside of state and federal funding, SLI relies on grants and donations from individuals and corporations to stay afloat. The non-profit also benefits from the Festival of Trees, a four-day holiday event and auction held each December at the Kansas Expocentre.