Alpha Media, Louisville Names Billy Garland Promotions Director
Billy Garland joins Alpha Media Louisville, KY as Promotions Director for Top 40, 99-7 DJX and Hot A/C, 102.3 The Max.
Originally from Georgia, Billy Garland attended and graduated from the University of Louisville in 2011 with a BA in communications. Since then Billy has had the opportunity to work as a Sales and Marketing professional for two of the most well-known brands in the Hospitality Industry; Planet Hollywood and Hard Rock International. Additionally Billy served as a founding Board Member of the Louisville Economic Chamber of Commerce, along with holding the positions of Marketing Chair, and Programming Co-Chair for a two year term. In each position, Billy has shown the ability to produce immediate and sustained company growth in the areas of Revenue and Brand Impact. Furthermore, each position has offered Billy the opportunity to train other company employees (domestic and international) on a variety of skill-sets. Billy now brings his skills, talents and personal drive to Alpha Media, as the new Promotions Director for 102.3 WXMA and 99.7 WDJX.
Alpha Media’s Senior Vice-President & Market Manager, Dale Schaefer, commented on the announcement, “With the addition of Billy to our team, we have someone who will help to build the our radio and interactive brands on WDJX and WXMA, but just as importantly, help build the brands for our advertisers and marketing partners. He brings a fresh new marketing and promotional perspective to our team.”
“Billy brings to the table a wealth of marketing, promotions, event planning, and knowledge of the market (and our stations)! Billy has a boat load of out-of-the-box, creative ideas, to connect these two amazing brands, to our listeners and our clients. ” added Alpha Media’s Operations Manager, Ben Davis.
Billy remarked, “I am so excited for this opportunity, to not only begin my career within the radio industry which I am extremely passionate about, but to begin this journey with Alpha Media; an institution committed to executing radio the correct way. It is the brand mission of Live and Local that speaks to me and my professional beliefs. I cannot wait to see what the future holds, and to bring my experience and dedication to bear in continuing the evolution of 102.3 the MAX and 99.7 DJX, and raising the bar for all radio in the Louisville market.”