Alpha Media, North Dallas – A Year of Giving
Alpha Media, N. Dallas, TX., stations 93.1 Katy Country, 97.5 KLAK, and Mad Rock 102.5 had a record-breaking year in community giving. Communities around the Texoma market are looking to these radio stations as a benchmark for success of community-based food, clothing, and toy drives. No other media outlets in the region have seen the kind of outpouring that these stations have enjoyed over the years from their listeners.
The 2017 season of giving started out with scholarships given to two local high schools, a new program that brought acclaim from the staff at both schools.
The Samaritan Inn indicated that they were able to provide not only for their residents but an additional 500 meals for Thanksgiving, due in large part, to donations made through the McKinney food drive.
This event was followed by the annual, well-known coat drive that ensured no family in need would be cold this winter. So many coats were donated, that they are still being dispersed in the community several weeks later.
The Camouflage Christmas Toy Drive on 93.1 Katy Country adopted out every one of its eight families within the first eighteen hours of the toy drive that is scheduled to go for two and a half weeks. Also breaking the annual record for quickest fulfillment with its Knight Before Christmas Toy Drive was 102.5 Mad Rock, adopting out all its families within the first few days. 97.5 KLAK’s toy drive Calling All Angels also saw another successful year, fulfilling its goal to cover gifts for twelve families.
Alpha Media, N. Dallas Market Manager, David Smith commented on the announcement, “We are very committed to our community, especially during the holiday season when the need is often the greatest. We want to thank our listeners, advertising partners and key organizations for their generous support. This was a fulfilling way to conclude 2017 with much more in the works for 2018!”