Alpha Media, headquartered in Portland, Oregon owns and operates 68 radio stations in 12 markets across the United States covering all formats including Top 40, Adult Contemporary, Spanish, Urban, News Talk, Sports, Rock, Country and more. In addition to the radio stations; Alpha Media owns the digital media and marketing company; Xapsis in Peoria, Illinois and intimate performance venues, The Bing Lounge in Portland, Oregon and The Alamo Lounge in San Antonio, Texas.


Be the premier marketing partner and content provider serving listeners and clients across the United States.

Creating Opportunity

Alpha Media creates opportunity through exceptional relationships with our listeners and clients, delivering a live and local multi-media marketing platform executed through a portfolio of radio stations, digital & future media, events and premier performance lounges.


Employ a high performance team of players who develop exceptional relationships with customers and listeners by delivering a live and local multimedia and marketing platform executed through a portfolio of radio stations, digital, future media, performance lounge properties and events.

“Our mission is to provide entertaining, informative, and compelling programming for the people of America, produce fantastic results for the advertisers we serve, and be upstanding citizens of the community.”
~ Larry Wilson, Chairman

“With our great employees and associates there is no limit to what we can provide for our listeners and our clients.”
~ Bob Proffitt, President & CEO

Alpha Beliefs

WE Believe – In Radio and our ability to contribute as an important and valuable service to our local community. We strive at Alpha to connect, support and get involved... as a company and individually. We are a champion for our associates passions and goals.

WE Believe – A small percentage of our efforts deliver the majority of our results. We endeavor to organize our essential daily tasks in order to achieve results-based living, both professionally and personally. We embrace Kaizen, continual self improvement. We are determined to put superior thought and effort into a few important things, rather than average effort into too many things.

WE Believe – Our people are our most important asset. They drive the sum of the parts to greater achievement than the whole. Each team member has tremendous value to offer, and is encouraged to grow, learn, listen, give back and have a bias towards action.

WE Believe – If we under promise and over deliver, have integrity in all relationships, and advocate an atmosphere of energy, creativity and fun…our results will be exceptional for our share holders, clients, associates and our families.

Contact Alpha Media

​1211 SW 5th Avenue, Suite 600
Portland, OR 97204
Phone: 1-503-517-6000